Posts Tagged "tasha (tc) cooper coleman"


A Social Media Revolution


Posted By on Mar 31, 2010

Social Media is not only here to stay, it has revolutionized the way an increasing number of entrepreneurs and executives communicate and engage with each other. It is critical for both executives and entrepreneurs to understand that this revolution has created a fundamental shift in the way people access information, form opinions about the quality and value of professional services (such as legal and financial services) and process...

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Twitter is by far one of my favorite social networks.   Twitter is a particularly useful tool for small business owners because it can be leveraged to (i) initiate relationships with prospective clients, (ii) identify business opportunities, (iii) attract speaking engagements and (iv) meet industry colleagues.  When used strategically, Twitter can initiate activity that leads to an expansion of your market share. Before business...

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Build Your Brand On Facebook!


Posted By on Mar 26, 2010

Facebook has more than 400 million active users and is the most visited website on the planet. This is serious business! Small business owners, you MUST use Facebook to increase visibility, build trust and increase your market share. Established business brands, you MUST use Facebook to engage clients, build loyalty and expand your market share. Facebook is too influential to be ignored. Failure to maximize the power of this social...

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Social media certainly has the power to be a great equalizer in business development and client retention for small businesses, growth-stage companies and large corporations.  Strategic use of social media tools combined with authenticity are key ingredients in the secret sauce for online business success. During the past week, I've had the pleasure of speaking to more than 100 business owners at two events in New Jersey about how...

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