Do You Need A Social Media Policy?

Does Your Company Need a Social Media Policy? Probably So. Do you employ people? Do you hire consultants? Do you work with interns or volunteers? If you answered yes to any of these questions, your company needs a social media policy. This is true for law firms, corporations, agencies and…

Sharing Documents – Made Easy

YouSendIt makes sharing large files online easy and affordable. Have you have ever had trouble sending a large file to a client by email. If you answered YES, you’ll love YouSendIt at http://www.YouSendIt.com. This free technology makes it easy to send large files online. It also provides a simple solution…

Personal Branding for Lawyers

What's in a Personal Brand? Everything. A “brand” is the sum total of what people think when they encounter anything at all that reminds them of you. You have a personal brand. That's right, even you. A personal brand, quite simply, is your unique promise of value. It is what…

Key Tips for Building a Magnetic Business Brand

A magnetic brand is a "promise of value" that systematically and consistently attract your target market and ideal clients. This happens when you become clear about (i) your target market, (ii) the exact needs of your target market, (iii) your value as it relates to a bottom-line objective and (iv)…