Your Message. Your Marketing. Your Life.

Your Message. Your Marketing. Your Life.


Your marketing should reflect your message.

Your message should reflect your life.

Your life should be a bridge that connects you to the lives and experiences of your ideal clients.

To be profitable, you must commit to consistently marketing your message by sharing life lessons that serve to help your ideal clients move from where they are to where they want to be.

Here's how to do it:

1) Pay attention, listen closely and delve deep into the core of what really ‘moves' him. Dig past logic until your reach the core of her emotional pain.

2) Use your raw emotion to write, speak, draw or otherwise communicate with the very heart, soul and pain of your ideal client. Let your message provide a salve with an invitation to work with you for healing.

3) Use a social media management tool like or email marketing tool like to consistently share your message across platforms and – most importantly- make offers to help.

Now that you know what to do, the rest is up to you.

Implement, implement, implement!

Stay Inspired!
TC Cooper

PS – If you find yourself stuck, let's talk. Apply for a complimentary strategy session with me at

TC Cooper is an Amazon best selling author, lawyerpreneur and president of UpwardAction®. She is also the founder of the CooperZone Virtual Learning System, which includes the Linked Impact Academy, Tweeple Impact Academy, Live Streaming Impact Academy and Social Media Magic Coaching Group. As the CEO of UpwardAction®, TC helps lawyers, consultants and other professional service providers leverage the power of the Internet to build influential brands and sustainable businesses. TC earned her law degree at Columbia Law School, where she was a Harlan Fisk Stone Scholar, and her BA with honors from Hampton University. She is also a certified coach and graduate of CoachU.