A magnetic brand is a “promise of value” that systematically and consistently attract your target market and ideal clients. This happens when you become clear about (i) your target market, (ii) the exact needs of your target market, (iii) your value as it relates to a bottom-line objective and (iv) exactly how your value connected to a “known” need in the marketplace. This process works for entrepreneurs, business owners and executives.
Check out the video below to learn key ways to build a “magnetic brand” that results in a bottom-line impact to your business or career.
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Great, thought-provoking video for anyone who owns a small (or maybe even large) business! I suspect that most business owners don’t spend nearly enough time thinking about who their customers are and what they want, let alone how to create value for them. Any program that helps them to focus to these key concepts is sure to impact the bottom line in a positive way!
Great tips! The video clearly showed what most business should look out for. Not only thinking about their target market and ideal clients, but also making sure you know what they want and what should they expect.
Thanks for pointing out how knowing your target market and what they want can definitely improve your business brand. Sometimes businesses just aim to gain profit and forget that you have to have a unique promise of value! Thanks!
Nice points…It’s indeed important to build a good reputation in your business brand. That’s one way that customers will remmeber your product and they may come back again to buy it.