Bring Google Alerts Into Your Inner Circle

Bring Google Alerts Into Your Inner Circle

Google Alerts is an extremely useful tool for monitoring your brand and keeping up with important information in your practice area and industry. The Google Alert tool will search the Internet for published information about the topics you’ve designated and deliver the results directly to your inbox. You have have…
7 Types of Facebook Posts That Will Get You Liked

7 Types of Facebook Posts That Will Get You Liked

A targeted Facebook “Like” can drive targeted traffic to your website and increase the value of your social currency. It also has the power, by its conspicuous absence, to instill doubt.  In a world where a brand-focused social media presence has become inextricably linked to the long-term success of your…
Are You Making Money on Social Media or Just Wasting Time?

Are You Making Money on Social Media or Just Wasting Time?

Social media can disrupt your workflow, but it can also be a powerful tool for growing your practice. So how do you tell the difference between a social media campaign that converts followers into clients, and a time wasting stream of distracting notifications? Luckily, there are methods to help you…
9 Ways to Grow Your Practice with LinkedIn

9 Ways to Grow Your Practice with LinkedIn

When properly leveraged, LinkedIn can be a powerful tool in your business development and personal marketing arsenal. It’s a great place to “find” and “get found” by prospective clients, colleagues, influencers and industry leaders. Once the “finding” has occurred, a fully-optimized LinkedIn profile tells the story of your professional background…