About Us

UpwardAction® is a premier social marketing and virtual learning company.  We’re also publisher to multiple Amazon #1 best selling books.



Here’s why we do it: 

Far too many lawyers, subject matter experts and small firms have online reputations that are weak or non-existent.   This leads to lost revenue because clients who would love to work with you and your company or firm can not find you or (worse yet) they are not impressed by what they find.

We’ve found that many of the lawyers and consultants who come to us for help have tried to use social marketing and online branding, but have very little to show for their efforts.  This lack of results is the consequence of getting on a social media platform without a plan for success.    If this describes your experience with social media, you are in the right place.

The professionals at UpwardAction® can help you:

  • Develop a comprehensive social media marketing, systems and automation plans attract your company’s target audience.
  • Design a custom online membership site with your content and host it for you.
  • Teach you and your staff exactly how leverage the power of LinkedIn, Twitter, Live Streaming and social networks in general through our on-demand virtual learning academies.

It’s time for you to experience the power social  marketing can have on your bottom line.   Call our office at (202) 280-2073 or leave your contact information here to learn more about working with UpwardAction®.



Tasha (TC) Cooper
Founder and Lead Strategist

TC Cooper is a two time Amazon #1 best selling author, publisher, lawyerpreneur and president of UpwardAction®. She is also the founder of the CooperZone™ Academies Virtual Learning System, which includes the Linked Impact Academy, Tweeple Impact Academy, Live Streaming Impact Academy and Social Media Magic Coaching Group.  As the CEO of UpwardAction®, TC helps lawyers, consultants and other professional service providers leverage the power of the Internet to create momentum for building profitable brands and sustainable businesses.  TC earned her law degree at Columbia Law School, where she was a Harlan Fisk Stone Scholar, and her BA with honors from Hampton University. She is also a CoachU Graduate. Click here for TC’s full bio.


Andrew Morrison
Deputy Senior Strategist

Andrew Morrison is the founder of Small Business Camp – an entrepreneurial training and marketing services firm. Andrew has trained thousands of entrepreneurs from Hawaii to Nigeria, lectured at Harvard University and appeared on Oprah. Previously he built a multi-million dollar company by providing innovative direct marketing services to Fortune 500 companies. He was featured in the Wall Street Journal, Entrepreneur Magazine, The Network Journal and Crain’s Magazine 40 Under 40 and Advertising Age. Andrew brings his expertise to UpwardAction® as the Deputy Senior Strategist who is essential to many of UpwardAction®’s key account.



Marenda Hughes Taylor
Senior Strategist

Marenda Hughes Taylor has over 15 years of experience in Internet marketing, search engine optimization (SEO) and content optimization.  She is a leading expert who brings her commitment, passion and expertise in virtual technology and digital branding every one of UpwardAction® clients.