UpwardAction Salutes Sheldon Gilbert


UpwardAction Salutes Sheldon Gilbert


Proclivity Media Founder and CEO, Sheldon Gilbert has created an innovative approach for using consumer data to maximize advertising.  

He took a market need that was not being met and rocked it!
 
From Yale to Some Self-Education

Mr. Gilbert taught himself how to program and used his skills to develop the core algorithm for the Proclivity platform.
 
As a student of molecular genetics while an undergraduate of Yale University, Mr. Gilbert credits his insight into how to leverage large unstructured data to his college years spent delving deep into scientific research.

Mr. Gilbet’s brainchild, Proclivity Media is an e-commerce analytics company that provides retailers with consumer trends, data, and preferences they can use to improve both advertisements and ultimately their products.
 
Proclivity Media has been recognized by BusinessWeek and also been mentioned in The New York Times, and Fast Company.
 
So, is Proclivity Media truly making a difference for businesses?  Barneys New York saw their online sales increased as much as 30%!
 
Mr. Gilbert is certainly reaping the financial rewards of changing the face of advertising for large companies.
 

To learn more about Sheldon Gilbert and Proclivity Media, check out BlackEnterprise.com, Proclivity Media, Digital Diversity Network and this very cool YouTube video clip

 

Staff Blogger

Click here to receive social media marketing tips every week.

TC Cooper is an Amazon best selling author, lawyerpreneur and president of UpwardAction®. She is also the founder of the CooperZone Virtual Learning System, which includes the Linked Impact Academy, Tweeple Impact Academy, Live Streaming Impact Academy and Social Media Magic Coaching Group. As the CEO of UpwardAction®, TC helps lawyers, consultants and other professional service providers leverage the power of the Internet to build influential brands and sustainable businesses. TC earned her law degree at Columbia Law School, where she was a Harlan Fisk Stone Scholar, and her BA with honors from Hampton University. She is also a certified coach and graduate of CoachU.