Tasha "TC" Coleman, Esq. (aka "Coach TC") is an attorney, online publishing and public relations consultant, branding strategist and CEO of UpwardAction®.
Armed with more than a decade of legal and business experiences that include private practice, government service and corporate leadership at a publicly traded luxury brand, TC’s unique background fuels her ability to help clients build magnetic brands as well as develop a wide array of online business development and client retention initiatives.
TC develops workshops, virtual training programs and keynote presentations in the areas of social marketing, online publishing, branding and online protection of intellectual property. She has authored numerous articles on such topics that support her commitment to “Getting People Talking About Your Business.” In addition to her articles and audio programs, she was a contributing author to the legal treatise Securities in the Electronic Age: A practical guide to law and regulation, 2nd edition published in 2000 by Glasser Legalworks (published under her maiden name Tasha L. Cooper). She is also the author of “Rainmaking Relationships: From Conversation to Currency” scheduled for release in the Winter of 2011.
Local, regional and national publications that have featured TC include Women2Woman Business, inBiz and Black Enterprise Magazines. She currently serves as the New Jersey Association of Women Business Owners State Vice-President of Marketing, where she writes a bi-monthly column for the association’s print newsletter – The Bottom Line. She is also an instructor for the Black Enterprise Small Business University.
TC earned her law degree at Columbia University School of Law (NY), where she was a Harlan Fisk Stone Scholar, and her BA with honors at Hampton University (VA), where she was a Presidential Scholar. She was also trained as a business coach at Coach University.
As CEO of UpwardAction® - a premier Brand Development, Online Publishing and Public Relations Agency, she helps organizations (1) develop compelling brand messages; (2) strengthen communications though social marketing and online publishing; and (3) develop new channels for business development and client engagement via emerging web technologies.
A partial list of clients and speaking engagements include:
Popular Speaking Topics:
The Art & Science Rainmaking Relationships™:
A Business Development Programs for Lawyers, Accountants, Financial Advisors and Other Professional Service Providers
Build A Magnetic Personal Brand with Social Media
Generating Business in a Social Media World
Developing Your Leadership Brand
Building Sustainable Relationships: Attract * Engage * Influence
Beyond Bright & Shiny: Getting Started with Social Media