Bring Google Alerts Into Your Inner Circle

Bring Google Alerts Into Your Inner Circle


Google Alerts is an extremely useful tool for monitoring your brand and keeping up with important information in your practice area and industry. The Google Alert tool will search the Internet for published information about the topics you’ve designated and deliver the results directly to your inbox. You have have content delivered once a day or once a week. Content can even be delivered to your inbox at a specific time of day or night.

Best of all, it’s free to use – you just need a gmail account. To learn more about how to set-up a GoogleAlerts account, go to

Spy on the industry with Google Alerts

Monitor key industries and practice areas with Google Alerts.

Here are 7 things you should use this powerful (and free) tool to monitor.

  1. Your name.
  2. Your company’s name.
  3. Names of key competitors.
  4. Your key clients.
  5. People and companies you’d like to become clients.
  6. Major hot topics in your industry and practice areas.
  7. Thought leaders in your industry and practice areas with whom you’d like to keep-up.

The more you know about what's happening in your industry and with the key players, the more valuable the content you can share with your community.  It's imporant for you to pay attention.   Let Google help.

Are you using Google Alerts to monitor other topics?
Let us know.  Please share in the comments.

Until next time,
Stay in #UpwardAction.

~ TC Cooper

PS – If you need help using social media networks to get better results in your role as a business owner or executive, click here to check out our CooperZone Academies for social marketing. 

TC Cooper is an Amazon best selling author, lawyerpreneur and president of UpwardAction®. She is also the founder of the CooperZone Virtual Learning System, which includes the Linked Impact Academy, Tweeple Impact Academy, Live Streaming Impact Academy and Social Media Magic Coaching Group. As the CEO of UpwardAction®, TC helps lawyers, consultants and other professional service providers leverage the power of the Internet to build influential brands and sustainable businesses. TC earned her law degree at Columbia Law School, where she was a Harlan Fisk Stone Scholar, and her BA with honors from Hampton University. She is also a certified coach and graduate of CoachU.