Magnetic Branding – Black Enterprise Small Business University

Magnetic Branding – Black Enterprise Small Business University


Black Enterprise Magazine Lincoln Small Business University and UpwardAction® have teamed up to bring high impact personal development and business training programs directly to you. Let's get started with magnetic branding.

A magnetic personal brand is key to attracting ideal clients, business opportunity, employers and employees. In this edition of Black Enterprise Lincoln Small Business University, Tasha Cooper Coleman, Esq. – Attorney, Business Branding Strategist and CEO of UpwardAction® teaches an effective strategy for building a magnetic personal brand and compelling business brand.

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TC Cooper is an Amazon best selling author, lawyerpreneur and president of UpwardAction®. She is also the founder of the CooperZone Virtual Learning System, which includes the Linked Impact Academy, Tweeple Impact Academy, Live Streaming Impact Academy and Social Media Magic Coaching Group. As the CEO of UpwardAction®, TC helps lawyers, consultants and other professional service providers leverage the power of the Internet to build influential brands and sustainable businesses. TC earned her law degree at Columbia Law School, where she was a Harlan Fisk Stone Scholar, and her BA with honors from Hampton University. She is also a certified coach and graduate of CoachU.